About Us

You were not made to blend in. You were made to stand out, stand firm, and stand in the identity God gave you. That is the intentionality behind peculiar.

Rooted in 1Peter 2:9, Peculiar is more than clothing, it's a declaration. It is a reminder that you are chosen, royal, peculiar, set apart and intentionally designed by God. Every piece we create carries a message of identity, confidence and divine purpose. It is not that you are better than anyone else, but you ARE different.

Because when God calls you Peculiar, He calls you different by design.